Danielle Lecointre-Erickson Maître de conférences

Identifiants chercheurs

IdHAL :

danielle-lecointre-erickson

ORCID :

0000-0003-0498-8776

IdRef :

233738010

Publications

Article dans une revue (7)

Human-centric experience in phygital retail: a sentiment-based comparison of hybrid and traditional touchpoints Danielle Lecointre-Erickson,Safaa Adil,Laeeq Khan,Koffi Selom Agbokanzo,Mirna Bassilyet al. Journal of Services Marketing, In press Article dans une revue hal-05591572v1
The Influence of Window Displays on Patronage Intentions: The Case of French Tourist Bureaux Danielle Lecointre-Erickson,Patrick Legoherel,Bruno Daucé Journal of Marketing Trends, 2022, 8 (1), pp.46-63 Article dans une revue hal-03761590v1
Perceived unfairness of revenue management pricing: developing a measurement scale in the context of hospitality Sourou Meatchi,Sandra Camus,Danielle Lecointre-Erickson International Journal of Contemporary Hospitality Management, 2021, ahead-of-print (ahead-of-print), pp.109 - 131. ⟨10.1108/IJCHM-11-2020-1344⟩ Article dans une revue hal-03373504v1
The role of brick-and-mortar exterior atmospherics in post-COVID era shopping experience: a systematic review and agenda for future research Danielle Lecointre-Erickson,Safaa Adil,Bruno Daucé,Patrick Legoherel Journal of Strategic Marketing, 2021 Article dans une revue hal-03466769v1
The Effectiveness of Model’s Body Size in Digital and Print Advertisements Safaa Adil,Ahmad Mostafa Abdeltawab,Danielle Lecointre-Erickson International Journal of Marketing Studies, 2021, 13 (3), pp.1. ⟨10.5539/ijms.v13n3p1⟩ Article dans une revue hal-03267527v1
Does crisis affect credit risk in developing countries? the case of the Jordanian market Marc Kouzez,Danielle Lecointre-Erickson The Journal of Research in Emerging Market, 2019, 1 (1), pp.24-37. ⟨10.30585/jrems.v1i1.327⟩ Article dans une revue hal-02558972v1
The influence of interactive window displays on expected shopping experience Danielle Lecointre-Erickson,Bruno Daucé,Patrick Legoherel International Journal of Retail and Distribution Management, 2018, 46 (9), pp.802-819. ⟨10.1108/IJRDM-05-2017-0111⟩ Article dans une revue hal-02401908v1

Communication dans un congrès (28)

A Systematic review of pain points and customer experience disruption Danielle Lecointre-Erickson MMA Spring Virtual Conference, Mar 2026, Online, United States Communication dans un congrès hal-05503408v1
Connaissances subjectives et intention d'achat de thé équitable : Une extension de la théorie du comportement planifié Ida Fartsi,Danielle Lecointre-Erickson,Jean-Louis Pernin,Ivan Dufeu 19e Journée du Marketing Agroalimentaire, Sep 2025, Montpellier, France Communication dans un congrès hal-05267362v1
An exploratory study of touchpoints shaping the phygital shopping experience in France: a thematic and sentiment analysis approach Danielle Lecointre-Erickson,Safaa Adil,M. Laeeq Khan,Koffi Selom Agbokanzo,Mirna Bassilyet al. 41ème Congrès international de l’Association Française du Marketing (AFM), IAE de Lille – University School of Management, Université de Lille; IÉSEG School of Management, Université catholique de Lille, May 2025, Lille, France Communication dans un congrès hal-05005943v1
The Impact Of Content Marketing Strategy On Sales: Case Study On The Launch Of An Oriental Restaurant In Algeria Fadia Chahinez Bezzaoucha,Danielle Lecointre-Erickson Marketing Management Association Spring Conference, Mar 2025, En ligne, United States Communication dans un congrès hal-04953924v1
Getting Phygital: Exploring The Perception Of Phygital Shopping Experiences In France Through Online Reviews Danielle Lecointre-Erickson,Safaa Adil,M. Laeeq Khan,Koffi Selom Agbokanzo,Mirna Bassilyet al. Marketing Management Association Spring Conference, Mar 2025, En ligne, United States Communication dans un congrès hal-04953672v1
Consumers’ environmental and societal perceptions during phygital experience Danielle Lecointre-Erickson American Phygital Association Summit, Feb 2025, Paris, France Communication dans un congrès hal-04750317v1
A case study on student perception of a Collaborative Online International Learning assignment between Irish and French institute-of-technology business students Danielle Lecointre-Erickson,Sharon Harris-Byrne Marketing Management Association Fall Educators’ Conference, Sep 2023, Orlando (FL), United States Communication dans un congrès hal-04160336v1
Internationalisation for Student Development Sharon Harris-Byrne,Danielle Lecointre-Erickson Internationalisation in Higher Education in Ireland; Conversations on the power of inclusion, South East Technological University, Mar 2023, Waterford, Ireland Communication dans un congrès hal-04006326v1
Effects of face-versus-score use in reviews on consumer responses: An eye-tracking approach Safaa Adil,Danielle Lecointre-Erickson International Society of Marketing Conference, Mar 2022, Chicago, United States Communication dans un congrès hal-03590951v1
Yes, I do mind: Mindfulness and shopping experience in a post-COVID world Danielle Lecointre-Erickson International Society of Marketing Conference, Mar 2022, Chicago, United States Communication dans un congrès hal-03592431v1
How to Engage Higher Education Students in a Cross-Cultural Education Environment Habib Chamoun-Nicolas,Francisco Rabadán,Danielle Lecointre-Erickson,Maria Victoria Ramirez BAM Management Knowledge and Education (MKE) Teaching Practice Conference, Jun 2022, Londres, United Kingdom Communication dans un congrès hal-03689900v1
Do window displays still have a place in retail shopping? A review and research agenda Danielle Lecointre-Erickson MMA Spring Virtual Conference, Mar 2021, Chicago, United States Communication dans un congrès hal-03129641v1
Green Marketing, Greenwashing, and Generation Z: Discovering how and why the younger generation reacts to companies’ ecological actions Keenan Brown,Bachar Moughayt,Danielle Lecointre-Erickson 10th International Conference on Business & Economic Development (ICBED), Jun 2021, Online, France Communication dans un congrès hal-03267514v1
Comment engager des étudiants de l’enseignement supérieur dans un environnement d’enseignement interculturel Habib Chamoun-Nicolas,Danielle Lecointre-Erickson,Maria Victoria Ramirez,Brandon Green 3ème Atelier de Recherche "Pédagogie Numérique en Economie-Gestion", Nov 2021, Paris, France Communication dans un congrès hal-03378589v1
Does model body shape affect ad effectiveness? Safaa Adil,Danielle Lecointre-Erickson 20th International Marketing Trends Congress, Jan 2021, Venice, Italy Communication dans un congrès hal-03110549v1
Can you feel what I feel? Corporate branding, empathy, and responsibility in a time of COVID-19 Safaa Adil,Danielle Lecointre-Erickson 8th ICCMI International Conference on Contemporary Marketing Issues, Sep 2020, Virtual conference, United Kingdom Communication dans un congrès hal-03110509v1
L’hybridation d’une formation en économie-gestion au sein d’une université catholique : le cas d’un MBA Danielle Lecointre-Erickson,Maria Victoria Ramirez,Oscar Csibi,Xavier Garnier,Anneline Dintilhac 2ème Atelier de Recherche « Pédagogie Numérique en Economie-Gestion », Nov 2020, Strasbourg, France Communication dans un congrès hal-03110710v1
The effects of window displays on behavioral intentions: a comparison of causal theories Danielle Lecointre-Erickson,Bruno Daucé,Patrick Legoherel MMA Annual Spring Conference, Mar 2019, Chicago, United States Communication dans un congrès hal-02428677v1
The effects of window display construal on internal reactions and behavioral intentions Danielle Lecointre-Erickson International Conference on Advances in Business, Management, and Law (ICAMBL), 2018, Dubaï, Émirats arabes unis Communication dans un congrès hal-02538934v1
Does crisis affect credit risk in developing countries? The case of Jordanian market Marc Kouzez,Danielle Lecointre-Erickson International Conference on Advances in Business, Management, and Law (ICAMBL)., 2018, Dubai, United Arab Emirates Communication dans un congrès hal-02538922v1
The influence of an interactive window display on anticipated shopping experience in an office of tourism Danielle Lecointre-Erickson,Bruno Daucé,Patrick Legoherel TTRA Europe Chapter Conference, 2017, Angers, France Communication dans un congrès hal-02528850v1
The Influence of Store Window Displays on Emotional Responses and Anticipated Shopping Experience Danielle Lecointre-Erickson,Bruno Daucé,Patrick Legoherel MMA Annual Spring Conference, 2017, Chicago, United States Communication dans un congrès hal-02528855v1
The influence of interactive storefront technology on affective responses and behavioral intentions Danielle Lecointre-Erickson,Bruno Daucé,Patrick Legoherel 15th Annual International Conference on Marketing, 2017, Athènes, Greece Communication dans un congrès hal-02538510v1
A critical analysis of the shopping experience concept in brick-and-mortar retailing Patrick Legoherel,Danielle Lecointre-Erickson,Bruno Daucé 45th EMAC annual conference : Marketing in the age of data, 2016, Oslo, Norway Communication dans un congrès hal-02530063v1
Une Analyse critique du concept de l'expérience de magasinage dans le point de vente physique Danielle Lecointre-Erickson Journée des Doctorants Granem, 2016, Angers, France Communication dans un congrès hal-02528866v1
Le Rôle de la vitrine dans l’expérience de magasinage : approche de la Service – Dominant Logic Danielle Lecointre-Erickson Journée des Doctorants Granem, 2015, Angers, France Communication dans un congrès hal-02528860v1
Store Windows : Their Role and Influence in Shopping Experience Danielle Lecointre-Erickson Séminaire Granem, 2014, Angers, France Communication dans un congrès hal-03364161v1
La Vitrine du magasin : son rôle et son influence dans l’expérience de magasinage Danielle Lecointre-Erickson Journée des Doctorants Granem, 2014, Angers, France Communication dans un congrès hal-03364187v1

Poster de conférence (1)

Cross Cultural Perceptions of Carpooling: Insights from a COIL Project Sharon Harris-Byrne,Danielle Lecointre-Erickson UNICOIL 2026 Symposium, Apr 2026, Sheffield Hallam University, United Kingdom Poster de conférence hal-05557436v1

Thèse (1)

La vitrine du magasin : son influence et son rôle dans l'expérience de magasinage Danielle Lecointre-Erickson Gestion et management. Université d'Angers, 2018. Français. ⟨NNT : 2018ANGE0016⟩ Thèse tel-04099795v1