Guillaume Bodet
- Laboratoire sur les Vulnérabilités et l'Innovation dans le Sport (EA 7428) (L-VIS)
- Université Claude Bernard Lyon 1 - UFR Sciences et techniques des activités physiques et sportives (UCBL UFR STAPS)
Présentation
Publications
Publications
The Recognition and Vulnerability of Olympic Sports: The Case of Basque PelotaBodies, Identities and Representations in Physical Education and Sports from Ancient Times to the Present, ISHPES, Jul 2025, Bucharest, Romania |
|
The Evolution of Criteria for Olympic Sport Recognition (1896-1992)The Narrative of Sport Themes, Stories, Authors, Perspectives, CESH, Sep 2025, Salerno (Italy), Italy |
|
Le processus de co-construction de la marque personnelle des athlètes paralympiques avec ses parties prenantes en France et au CanadaLa recherche en management du sport peut-elle être durable, responsable, et éthique ?, Société Savante de Management du Sport (S2MS), Dec 2024, Dijon, France |
|
|
|
Le processus de co-construction de la marque personnelle des athlètes paralympiques avec leurs parties prenantes en France et au CanadaLa recherche en management du sport peut-elle être durable, responsable, et éthique ?, Société Savante de Management du Sport (S2MS), Dec 2024, Dijon, France |
Commercial Dynamics and the Transformation of Climbing Activities: A analysis of Indoor Climbers in France.EASM BELFAST 2023 CONFERENCE - 31st European Association for Sport Management Conference, European Association for Sport Management, Sep 2023, Belfast, Ireland |
|
Fandom, Team Loyalty, and the Extended Self: A Study of Football Fans in Brazil and FranceForward thinking in Sport Management Strengthening Inclusivity, Accessibility and Sustainability in Sport, 31st Conference of the European Association for Sport Management, Sep 2023, Belfast (Northern Ireland), United Kingdom |
|
La marchandisation de l’escalade en salle en France. Entre changement et continuité des styles de grimpe ?Penser le changement. La sociologie face aux « innovations » sportives, Société de Sociologie du Sport de Langue Française, Jun 2023, Lyon, France |
|
The Olympics and Paralympics: Global brands under threat?China-Europe Civilizations Forum: Mutual Learning among Diverse Civilizations and Global Civilization Development, Kedge & Renmin University of China, Sep 2023, Paris, France |
|
Le manager : chainon manquant des APS au travail ?20ème Congrès International de l'ACAPS : Les environnements de l'activité physique et sportive, Association des chercheurs en activités physiques et sportives (ACAPS), Oct 2023, Reims, France |
|
Commercial Dynamics and the transformation of climbing activities: An analysis of indoor climbers in FranceForward thinking in Sport Management Strengthening Inclusivity, Accessibility and Sustainability in Sport, 31st Conference of the European Association for Sport Management, Sep 2023, Belfast, United Kingdom |
|
Sporting events as tourism innovations: An actor network theory analysis of the cycling tour de Singkarak2023 TTRA Europe Conference - Rethinking innovative tourisms trategies in uncertain times, TTRA - Université de Bourgogne, Apr 2023, Dijon, France |
|
Ce que les politiques publiques territoriales font (ou pas) pour le sport des femmes : étude de cas autour de l’organisation de la 8ème coupe du monde féminine de football, FIFA France 2019Les Enjeux des Jeux : Congrès International, Dec 2022, Montpellier & Narbonne, France |
|
Entreprendre une enquête collective sur les activités physiques et sportives en situation de télétravail : méthode et enjeux2e congrès de la Société Savante de Management du Sport (S2MS), Jul 2022, Corte, France |
|
L’engagement dans une carrière de footballeuse à haut-niveau : analyse comparée entre le Canada et la FranceLes Enjeux des Jeux : Congrès International, Dec 2022, Montpellier, France |
|
A turning point? Evaluating the impact of the 2019 FIFA Women World Cup in France on sports' clubs in host cities19ème Congrès de l'ACAPS, Oct 2021, Montpellier, France |
|
Les activités physiques et sportives en entreprise : rôles et positionnement des managers de proximité.1er Congrès de la S2MS : Regards croisés sur les nouvelles organisations et modes de gestion du sport, Société Savante de Management du Sport (S2MS), Dec 2020, Valenciennes, France |
|
Sport and Physical Activity Participation in WorkplaceThe 27th European Sport Management Conference : Connecting Sport Practice & Science, European association for sport management (EASM), Sep 2019, Seville (Spain), Spain |
|
Spectator Loyalty Towards Sports Teams and the Role of Sport Governing BodiesEASM Annual Conference, Sep 2019, Séville, Spain |
|
Freins et Leviers des Activités Physiques et Sportives en Entreprise18ème Congrès International de l'ACAPS : Sport santé, Association des chercheurs en activités physiques et sportives (ACAPS), Oct 2019, Paris, France |
|
Analyse sociodémographique des pratiquants du hockey sur glace. Quelles opportunités pour le développement de la pratique en France ?4ème Colloque Management du Sport, Jun 2018, Rennes, France |
|
Nature and evolution of Paralympic sponsors' motives26th EASM conference, Sep 2018, Malmö, Sweden |
|
Le sponsoring paralympique : quelles sont les motivations des sponsors à soutenir le mouvement paralympique international ?Colloque Management du Sport, Jun 2018, Rennes, France |
|
Who are they? A focus on the French ice-hockey participants' profile2nd World Hockey Forum, Dec 2017, Moscow, Russia |
|
Un ménage à trois : sport teams, sport governing bodies and fan engagement behavioursColloque de Management du Sport, Jun 2017, Université Lyon 1, Lyon, France |
|
Extension et validation de la Sporting Event Experience Search scale17ème Congrès de l’ACAPS, Oct 2017, Université de Bourgogne, Dijon, France |
|
The currents trends of leisure sports in France1st Forum of the World Leisure Sports Association, Apr 2017, Macau, China |
|
Alcohol, Sport and 'Marketing' : A systematic review25th Conference of the European Association for Sport Management, Sep 2017, Bern, Switzerland |
|
Extension et validation d’échelle Sporting Event Experience Search scale.18ème Congrès International de L’Association des Chercheurs en Activité Physiques et Sportives (ACAPS), Oct 2017, Dijon (FRANCE), France |
|
The image impact of second-order mega events: a case-study of the 2014 Commonwealth Games24th Conference of the European Association for Sport Management, Memories and Identities in Sport Management in Europe, Sep 2016, Warsaw, Poland |
|
Customer engagement in sports: developing a fan-relationship-management-frameworkAcademy of Marketing Science 19th World Marketing Congress, Jul 2016, Paris, France |
|
Event brand consistency at the London 2012 Summer Olympic GamesInternational Conference on Contemporary Marketing Issues (ICCMI) 2016, Jun 2016, Crète, Greece |
|
Football sponsorship in less mature markets: “Glocalization” processes and cultural nuancesEuropean Association for Sport Management conference (EASM), Sep 2015, Dublin, Ireland |
|
Corporate social responsibility and health promotion at the London 2012 Olympic GamesWorld Congress of Sociology of Sport, International Sociology of Sport Association (ISSA), Jun 2015, Paris, France |
|
Understanding fans’ relationships with national football associations: a trans-European perspectiveJournées internationales du Management du Sport, du Tourisme Sportif et des Loisirs actifs, May 2015, Dijon, France |
|
Innovation et co-création dans le sport outdoor : la chaussure R-light 001 de RaidlightJournées internationales du Management du Sport, du Tourisme Sportif et des Loisirs actifs, May 2015, Dijon, France |
|
Marques d’alcool, communication et sport : quelles stratégies en France?Journées internationales de management du Sport, du tourisme sportif et des loisirs actifs, May 2015, Dijon, France |
|
A socio-technical analysis of innovation in the outdoor sporting goods market: the case of the R-light shoeEuropean Association for Sport Management conference (EASM), Sep 2015, Dublin, Ireland |
|
Alcohol brands communication strategies and sport: A French perspectiveThe 23rd Conference of the European Association for Sport Management, Sport Management in the Digital Age, Sep 2015, Dublin, Ireland |
|
The diversity of sport/football spectators and the experientialisation of gamesProfessional Football Shanghai International Forum, Institute of Sport Industry Development, May 2015, Shanghai, China |
|
The global brand and its future2nd Sports Industry Conference, Korea Sports Promotion Foundation; Korea Institute of Sport Science, Oct 2014, Séoul, South Korea |
|
A pre/post analysis of the domestic image impact of the 2012 summer Olympic Games for the city of LondonThe 22nd Conference of the European Association for Sport Management, Sep 2014, Coventry, United Kingdom |
|
Football fan relationships with their national associations: a trans-European perspectiveWhose Game is it? Supporters and football governance, FREE Project (Football Research in an Enlarged Europe), Oct 2014, Loughborough, France |
|
Marketization of football fan relationships in Europe: appetence, indifference or resistance?20th Conference of the Sport Management Association of Australia and New Zeeland, Sport Management Association of Australia and New Zeeland, Nov 2014, Melbourne, Australia |
|
Transnational fanship and territorial identification: When two football brands divide a country20th SMAANZ conference, Nov 2014, Melbourne, Australia |
|
An evaluation of the domestic pre-event social representations of the Glasgow 2014 Commonwealth Games“Sport, Festivity and Digital Cultures”. Summer Conference of the Leisure Studies Association 2014, Leisure Studies Association, Jul 2014, Glasgow, United Kingdom |
|
Construction et validation d’une échelle de recherche d’expériences dans le domaine du spectacle sportifColloque international de management Etat de la Recherche en Management du Sport en Langue Française, Jun 2011, Strasbourg (FRANCE), France |
|
Segmenting NBA’s Chinese viewers based on their searched experiences18th Congress of the European Association for Sport Management, Bridging Sport Management Across Europe, Sep 2010, Prague, Czech Republic |
|
Segmenting NBA’s Chinese viewers based on their searched experiences.18th Congress of the European Association for Sport Management, Management at the heart of sport, Sep 2010, Prague (CZ), Czech Republic |
|
Segmenting sport TV viewers based on consumption experience: Enhancing the Sport Event Experience Search (SEES) scale17th Congress of the European Association for Sport Management, Management at the heart of sport, Sep 2009, Amsterdam (Pays-Bas), Netherlands |
|
The relationships between customer loyalty, satisfaction and team identification. An investigation into French ice-hockey spectators17th Congress of the European Association for Sport Management, Management at the heart of sport, Sep 2009, Amsterdam (Pays-Bas), Netherlands |
|
Construction and validation of the Sport Spectacle Experience Search (SSES) scale16th Congress of the European Association for Sport Management, Management at the heart of sport, Sep 2008, Bayreuth (DE), Germany |
|
Understanding the influence of demographic and psychological variables on spectator satisfaction in French ice hockey15th Congress of the European Association for Sport Management, Sport Events and Sustainable Development, Sep 2007, Torino, Italy, Italy |
EUROPEAN SPORT MANAGEMENT QUARTERLY BOOK REVIEWRoutledge, pp.350, 2011 |
Structuration et dynamique de l’offre marchande sur le marché des salles de fitness en FranceMatthieu Quidu; Matthieu Delalandre; Brice Favier-Ambrosini. A la conquête de la forme. Regards sociologiques le marché du fitness, Presses universitaires de Grenoble, pp.161-181, 2025, ⟨10.3917/pug.quidu.2025.01.0161⟩ |
|
Corporate social responsibility in the workplace: which role for sport and physical activity? A focus on the French contextChristos Anagnostopoulos. Research Handbook on Corporate Social Responsibility in Sport, Edward Elgar Publishing, 2025 |
|
Enquêter collectivement sur les APS en télétravail : méthodes, ajustements et enjeuxJohan Jouve; Ludovic Martel; Arnaud Sébileau. Recherches collectives en management du sport. Réflexions critiques, PUR, pp.55-65, 2025, 978-2-7535-9782-2 |
|
|
|
Gymnastique, fitness et wellnessBrice Lefèvre; Valérie Raffin. Les pratiques physiques et sportives en France, INJEP, pp.89-102, 2023, 978-2-11-167972-6 |
|
|
Les sports collectifsBrice Lefèvre; Valérie Raffin. Les pratiques physiques et sportives en France, INJEP, pp.23-34, 2023, 978-2-11-167972-6 |
Fitness in France: A Mature Sector Looking for Growing Markets and SegmentsJeroen Scheerder; Hanna Vehmas; Kobe Helsen. The Rise and Size of the Fitness Industry in Europe, Springer International Publishing, 2020, 978-3-030-53347-2. ⟨10.1007/978-3-030-53348-9⟩ |
|
Ethics within sponsorshipLynne Eagle; Stephan Dahl; Patrick De Pelsmacker; Charles R. Taylor. SAGE Handbook of Marketing Ethics, 2020 |
|
Team sports brand managementStefan Walzel; Verena Römisch. Handbook of Team Sport Management, 2020 |
|
Activation of Olympic and Paralympic SponsorshipDikaia Chatziefstathiou; Borja García; Benoit Séguin. Routledge Handbook of the Olympic and Paralympic Games, 2020 |
|
Alcohol and Sport in France: An Unsettled FieldSarah Gee. Sport, Alcohol, and Social Enquiry. A global cocktail, Emerald Publishing Limited, 2020 |
|
La valeur perçue dans le secteur du sport : pour une approche distincte du spectacle sportif et de la pratique sportiveArnaud Rivière; Rémi Mencarelli. La valeur perçue en marketing – Perspectives théoriques et enjeux managériaux, 2020 |
|
|
|
Sport in Western EuropeEric W. Macintosh; Gonzalo A. Bravo; Ming Li. International Sport Management, Second Edition, Human Kinetics, pp.61-79, 2019 |
Who are they? A focus on French ice-hockey participants’ profileSergey Altukhov; John Nauright. Strategies of ice hockey development in the global world, World Hockey Forum, 2018 |
|
Constraints and opportunities for establishing ice hockey as a major professional sport in FranceAltukhov, S. and Nauright, John. Strategies of ice hockey development in the global world, World Hockey Forum, 2017 |
|
La proximité des usagers: Innovation et co-création dans le secteur du trailBénédicte Vignal; Eric Boutroy; Véronique Reynier. Une montagne d'innovations, Presses Universitaires de Grenoble, 2017 |
|
The development of a fan-relationship-management-frameworkMarketing at the confluence between entertainment and analytics, Springer International Publishing, pp.841-845, 2017 |
|
Supporter Engagement through Social Media: A case study of Liverpool Football ClubNicolas Chanavat; Michel Desbordes; Nicolas Lorgnier. Routledge Handbook of Football Marketing, Routledge, 2017, Routledge International Handbooks |
|
Islam, Sport and Marketing or sport marketing in Muslim culturesTesta, A. and Amara, Mahfoud. Sport, in Islam and in Muslim Communities, Routeledge, 2016 |
|
Experiential marketing and sporting eventsChadwick, Simon and Desbordes, Michel. Routledge Handbook of Sports Marketing, Routledge, 2016 |
|
Sponsorship in sportByers, T. Contemporary Issues in Sport Management: An Critical Introduction, Sage Publications, 2016 |
|
The sponsor's perspectiveMilena Parent; Jean-Loup Chappelet. Routledge Handbook of Sports Event Management, Routledge, 2015 |
|
The Spectator’s perspectiveM. Parent; J. L. Chappelet. Routledge Handbook of Sports Event Management, Routledge, 2015, Routledge International Handbooks |
|
L’engagement des supporters au travers des médias sociaux : le cas du Liverpool Football ClubNicolas Chanavat; Michel Desbordes. Marketing du Football, Economica, 2015 |
|
Sport spectators’ segmentationL. Robinson, G. Bodet, P. Downward & P. Chelladurai. Routledge Handbook of Sport Management, Routledge, pp.254-266, 2012, 978-0-415-47996-7 |
|
Sport spectators’ segmentationLeigh Robinson; Guillaume Bodet; Paul Downward; Packianathan Chelladurai. Routledge Handbook of Sport Management, Routledge, 2012 |
|
Consumer loyalty in sport participation servicesLeigh Robinson; Guillaume Bodet; Paul Downward; Packianathan Chelladurai. Routledge Handbook of Sport Management, Routeledge, 2012 |
|
Managing MarketingLeigh Robinson. Managing Voluntary Sport Organisations, Routledge, pp.156-176, 2010 |
|
Measuring sport spectators’ coping strategies: Preliminary validation of the Sport Spectator Identity Management (SSIM) scaleC. H. Chang. Handbook of Sports Psychology, NOVA, pp.379-390, 2010, 978-1-60741-256-4 |
|
Measuring Sport Spectators’ Coping Strategies: Preliminary Validation of the Sport Spectator Identity Management (SSIM) ScaleC.H. Chang. Handbook of Sports Psychology, Nova Science Publishers, 2010 |
|
La représentation sociale des clubs de forme: un outil de communication?Patrick Bouchet et Claude Sobry. Management et Marketing du Sport: du local au global, Presses Universitaires du Septentrion, pp.121-141, 2005, 2859398864 |