Pascal Le Masson

Professor at MINES ParisTech –PSL Research University Chair of Design Theory and Methods for Innovation Head of the Engineering Design curriculum of MINES ParisTech (with Benoit Weil) Chairman of the Design Theory SIG of the Design Society (with Eswaran Subrahmanian, Carnegie Mellon University) Member of the French Academy of Technologies **MAIN RESEARCH INTERESTS: ** Design theory: creative rationality, knowledge model for creation heritage. Related to: decision theory, mathematical models of generativity, generative AI and generative design algorithms, uncertainty and unknownness Design-oriented management. Related to: innovation and technology management, project management in the unknown, managing the design of transitions, generative bureaucracies, generative professions, high-resilience co-design, generative proof-of-concepts Cognition-leadership-HR-education. Related to: fixation, creativity, leadership for defixation, design psychology, education and training Institutions for the unknown: Related to: sustainable, responsible management of transition in and across ecosystems, common threats, architect of the unknown, college of the unknown, design responsibility, design governance, from creative destruction to creative preservation Design in science. Design-based epistemology, generativity in science, double-impact science, governance of design-oriented science, generative sociability of science **AWARDS, PLENARY: ** **Plenary conferences and invited communications** Keynote introductory lecture to the Trailblazers cycle of Robert de Sorbon Fundation (2022), Design theory: between the known and the unknown, the logics of generativity Keynote lecture Digital Makers Summit (2022), Roadmapping in the unknown – design theory and methods to manage transitions and crisis, 150 person, Paris Invited lecture Design Society Chat Room: Le Masson, P., & Subrahmanian, E. (2021). The interplay between design theory and creativity. Design Society chat room: Design Society. Invited lecture at Center for Higher Ambition Leadership Europe (2021): Experimenting with a creative ‘war room’ to face healthcare devices shortages during the Covid19 first wave Invited lecture at Conference des Grandes Ecoles GT SHS (2021): Raisonnement conceptif et interdisciplinarité Plenary lecture at the Conference entrepreneurship as design III (2021): Entrepreneurship in the light of design theory: designing a creation heritage on the edge between the known and the unknown? Invited Lecture London School of Economics (2021), Advances in design theory, impact in other disciplines Invited Lecture GIS UTSH (UTBM, UTC, UTT, UniLasalle (2021), Some elements on design theory and how C-K might contribute to characterize a milieu for design Invited Lecture Conférence des Grandes Ecoles « raisonnement conceptif et interdisciplinarité » (2021) Roundtable Forum Innovation Defense (on TV), Red Team Project, “why is Red Team project relevant for research in management?” (Novembre 2020) Interview Le Masson, P., “La gestion de crise appelle des war rooms créatives et activatrices ” Fenêtre ouverte sur la gestion – Spécial COVID J.-P. Denis, ed., Xerfi Canal. (2020) Plenary conference at the General Assembly Meeting of e-shape project (2020) “How to develop services from Earth Observation data for and with users? Co-design to grow an ecosystem of efficient service designers” (with R. Barbier & B. Weil): (100 person on line). Invited Lecture, Le Masson, P. (2020). “Design at plant level – design theory to go from ‘industry 4.0’ to ‘industry as creation heritage’” Kitami Institute of Technoloy, Japan Invited Lecture, Le Masson, P. (2020). “Design theory and methods to face common threats’” Neoma Business School, France Plenary symposium (with Michael Barzelay, Andrea Bonomi and Xavier Castaner) (2020) Beyond the medical model of Management Schools: Management as a Design Oriented Professional Discipline, EURAM 2020. Plenary symposium (with Anna Grandori) (2020), The logic of the possible, EURAM 2020. Invited Lecture, Le Masson, P., Vourch G. (2020). Design theory and methods to foster innovative, cross-discplinary research – two case study in health sciences ” Universität Bern, creative problem solving in health science seminar series Invited Lecture, Le Masson, P. (2021, 2020, 2019, 2018). “Innovating today – why design theory matters.” Master Class of the Alta Scualo, excellence initiatives by Politecnico di Milano & Politecnico di Torino, Italy Invited Lecture, Le Masson, P. (2019). “La Deep Tech dans l’industrie – financer la conception de technolgoies génériques ” BPI France Invited Lecture, Le Masson, P. (2019). “Innovating tomorrow – design theory and the new scientific foundations of managing the unknown” Melbourne, RMIT Invited plenary conference, Le Masson, P. (2019). “Quels modèles pour une recherche à double impact ? Entre recherche et industrie, penser des couplages sans asservissement.” Séminaire CEA: Modèles et pratiques de couplage entre science et industrie pour favoriser l’impact de la recherche, Saclay, France. Invited Conference, Le Masson, P. (2019). “Design Theory to overcome orphan innovation: a post-decisional paradigm in public policy for quality of life.” JAIST World Conference 2019 Advancing Design Knowledge for the Quality of Life, Ishikawa, Japan, 6-8 March. Invited Lecture, Le Masson, P. (2020, 2019). “Innovating today – design theory and the new scientific foundations of managing the unknown” Executive MBA Dauphine University – PSL Invited Lecture, Le Masson, P. (2019). “Creativity, Innovation and Design Theory – The new scientific foundations for managing in the unknown” Engie University Interview Le Masson, P. (2018) “La théorie de la conception : une nouvelle rationalité pour penser l’inconnu.” Fenêtre ouverte sur la gestion J.-P. Denis, ed., Xerfi Canal. Interview Le Masson, P., and Weil, B. (2018). “Nouvelles logiques de l’inconnu et transformations de la science et de la société.” Fenêtre ouverte sur la gestion J.-P. Denis, ed., Xerfi Canal. Invited Lecture, Le Masson, P. (2018). “Innovating today – why design theory matters.” Master Class of Leicester University, UK. Invited Lecture, Le Masson, P. Weil B. (2018). “Former à être créatif – le Bauhaus à la lumière des théories de la conception” Cercle de l’innovation Paris-Dauphine – France Culture Invited Lecture, Le Masson, P. Weil B. (2018). “La théorie C-K ou comment modéliser la créativité et gérer dans l’inconnu” CRIP-ITES Innovation Summit, Deauville (200 people) Invited Lecture, Le Masson, P. Weil B. (2018). “Introduction à la théorie C-K et aux processus génératifs.” Ecole chercheurs INRA, Lyon 2018 Invited Lecture, Le Masson, P. (2018). “Designing decision in the unknown.” University Leonard de Vinci, Paris. Invited Lecture, Le Masson, P. (2017). “Managing in the unknown: towards a post-decisional paradigm in management.” Chair of Strategic Management and Innovation - PhD education program, ETH Zurich. Invited plenary Le Masson, P. (2017 ). “Project Management and Innovation – building a common “innovative project” to contribute to management science? .” European Academy of Management, Plenary Invited Speaker for the "Project Management Meets Innovation" plenary session at EURAM 2017 Glasgow, UK. Invited conference, Le Masson, P. (2017). “Comment la théorie de la conception éclaire les logiques de l’inconnu ?” IHEST Arc-et-Senans. Invited conference, Le Masson, P. (2017). “Comment explorer collectivement l’inconnu ? Théorie et méthode de conception pour de nouveaux écosystèmes innovants.” Congrès des Entreprises Locales de Distribution Besançon, France. Invited conference, Le Masson, P. (2017) “Why new approaches are needed for innovation - and brainstorming won't help! .” EAGE, Paris, EAGE, 15th June 2017 (200 participants). Invited Lecture, Le Masson, P. (2017). “Innovating today – why design theory matters _.” Innovation and Product Development Workshop - Innovation in a material world, University of Leicester School of Business Invited conference, Le Masson, P. (2017). “Introduction à la théorie C-K et aux méthodes de conception innovante ”, IHEIE, MINES ParisTech - PSL Research University, IHEIE (Institut des Hautes Etudes de l'Innovation et de l'Entrepreneuriat). Paris, Palais du Luxembourg. Invited conference, Le Masson, P. (2016). “La valeur de l’inconnu et les organisations associées - Le cas de l’ITRS.” IHEST (Institut des Hautes Etudes pour la Science et la Technologie). Paris. Invited plenary conference, Le Masson, P. (2016). “Impact as a resource for research - analysing the experience of collaborative research at Mines ParisTech in Management Science.” EFMD Doctoral Programme Programmes Conference (invited plenary speaker), Rotterdam, the Netherlands. Invited plenary conference Le Masson, P. (2016) “Designing new energy systems: beyond decision and optimization, design theory and methods to manage R&D and innovation.” 5th European Energy Forum (invited plenary speaker), Paris, 9-10 May 2016. Invited conference, Le Masson, P. (2016). “Design theory – foundations of a paradigm to support the Management of Innovation and Entrepreneurship.” United Arab Emirates University. Al Ain, UAE. Invited plenary conference, Le Masson P., Subrahmanian E., Reich, Y. (2015), ICED 2015, Milan, Design theory : the foundations of a new paradigm for science and engineering (500 participants) Invited keynote, Le Masson (2015) « Science and Innovation: How Contemporary Design Theory Sheds Light on the Logics of the Unknown and the Generative Processes » 10th European Congress of Chemical Engineering, Nice, France, Invited conference, Le Masson P. (2015), “Design theory and system theory”, Invited lecture, Bristol University. Plenary Speaker Le Masson P. (2015), “Introduction à la théorie et aux méthodes de la conception innovante”, 8èmes rencontres du Végétal, 12 janvier 2015, Angers (200 personnes) Plenary Speaker Kokshagina, O., and Le Masson, P. (2014). “Conception innovante et formation doctorale : les compétences du manager-expert ”, Journée doctorale du Groupe SNCF, 10 décembre 2014. Paris. Plenary Speaker Strategic Seminar MOVEO (100 pers.) “Les nouveaux intermédiaires de l’open innovation” (St Remy les Chevreuses, 11 septembre 2014). Plenary Speaker “Design Semantics SIG conference”, Bari, June 2014 (50 persons) French National Assembly conference: “the new frontiers of innovation”, April 2014. French Academy of Technology plenary: “Facts and issues of Open Innovation”, April 2014 Plenary speaker IDEMi13 (int. Conf. on Integration of Design, Engineering & Management for innovation), Porto, 6th June 2013 (120 participants) **Awards & nomination ** Member of the French Academy of Technologies (since 2022). ‘Mention d’honneur’ at the ANDESE prize 2022 for the thesis of Quentin Plantec (2021) “Couplage science - industrie à double impact : modélisation et tests empiriques,” (thèse), Université PSL - Mines ParisTech, Sciences de Gestion, Paris. 579 p. (supervised by P. Le Masson & B. Weil) Agathe Gilain, 2022 “thesis grand prix” of the French Air and Space Academy (supervisors: P. Le Masson, B. Weil). FNEGE Award for transdisciplinary thesis for Plantec Q. (2021) “Couplage science - industrie à double impact : modélisation et tests empiriques,” (thèse), Université PSL - Mines ParisTech, Sciences de Gestion, Paris. 579 p. (supervised by P. Le Masson & B. Weil) Runner-up Academic Award for Research in Management 2022 FNEGE x SYNTEC Conseil for the paper "Impact of Knowledge Search Practices on the originality of inventions: a study in the oil & gas industry through dynamic patent analysis", Tech. Forecasting and Social Change, 2021, to be published Quentin Plantec, Pascal Le Masson et Benoît Weil Thesis award AIMS 2022 for Plantec, Q. thesis (2021). “Couplage science - industrie à double impact : modélisation et tests empiriques,” (thèse), Université PSL - Mines ParisTech, Sciences de Gestion, Paris. 579 p. (supervised by P. Le Masson & B. Weil) Aramos 2021, best communication award, Jobin, C., Hooge, S., and Le Masson, P. (2021) “La preuve de concept : un levier de régénération ds organisations de santé pour le développement des capacités de conception collective? .” 9ème congrès de l’Association de Recherche Appliquée au Management des Organisations de Santé (Aramos), nov. 2021, Créteil, France, (prix de la meilleure communication Aramos 2021). ICED 2021 reviewers’ favourite award Jobin, C., Hooge, S., et Le Masson, P. (2021). “The logics of double proof in proof of concept: a Design-theory based model of experimentation in the unknown (reviewer’s favourite award).” Proceedings of the Design Society, 1, pp. 3051-3060. Prix académique de la recherche en management Syntec-FNEGE 2021 – catégorie Ré-inventer le management » pour l’article Organiser la création de connaissance pour l'innovation de rupture : Des communautés aux sociétés proto-épistémiques d’experts » Revue Française de Gestion (mars 2020), Cabanes, Le Masson, Weil Mario Le Glatin, 2019 “thesis grand prix” of the French Air and Space Academy (supervisors: P. Le Masson, B. Weil). ICED 2019 reviewers’ favourite award Hatchuel, A., Le Masson, P., Weil, B., and Carvajal-Perez, D. (2019). “Innovative Design Within Tradition - Injecting Topos Structures in C-K Theory to Model Culinary Creation Heritage.” Proceedings of the Design Society: International Conference on Engineering Design, 1, (1), pp. 1543-1552. ICED 2019 reviewers’ favourite award Le Masson, P., El Qaoumi, K., Hatchuel, A., and Weil, B. (2019). “A Law of Functional Expansion - Eliciting the Dynamics of Consumer Goods Innovation with Design Theory.” Proceedings of the Design Society: International Conference on Engineering Design, 1, (1), pp. 1015-1024. Benjamin Cabanes, special mention at the “award of young PhD” of La Fabrique de l’Industrie 2019 (supervisors: P. Le Masson, B. Weil) Daniel Carvajal-Perez, special mention at the “award of young PhD” of La Fabrique de l’Industrie 2019 (supervisors: P. Le Masson, B. Weil) Auditioned by the French National Assembly for the report Hennion, C., and Auconie, S. (2018). “Politique européenne en matière d’innovation de rupture ” Member of the scientific committee of the BPI study “Industry of the future” (2018) Member of the Collegium of “Lille Metropole 2020 World design capitale” (2018) Hicham Ezzat, Special Mention in the category ‘law, economics and management’ of the Best thesis award of PSL (2018) (Supervised by P. Le Masson and B. Weil) Juliette Brun, Special Mention in the category ‘interface science / humanities’ of the Best thesis award of PSL-SHS (2018) (Supervised by P. Le Masson and B. Weil) Benjamin Cabanes, Best thesis award of FNEGE (2018) (Supervised by P. Le Masson and B. Weil) Honorary Professor in the University of Leicester - School of Business (from 01 May 2017 to 30 April 2020) Design 2016, outstanding contribution - Cabanes, B., Hubac, S., Le Masson, P., and Weil, B. (2016). “From FMEA as a problem solving method to a design-oriented process: towards a design perspective of FMEA.” Design 2016, Dubrovnik. ICED 2015 reviewers’ favourite award - Brun, J., Le Masson, P., and Weil, B. (2015) “Analyzing the generative effects of sketches with design theory: sketching to foster knowledge reordering.” International Conference on Engineering Design, Milan, Reviewers'favorite award ICED'15. Louis-Etienne Dubois, finalist of Best thesis award of HEC Montréal (2018). Académie de l’Entrepreneuriat (AIE), Olga Kokshagina nominated for the PhD Dissertation award (2015) IPDM 2014 Tom Hustad Best Paper award Dubois, L.-E., Le Masson, P., Weil, B., and Cohendet, P. (2014). “From organizing for innovation to innovating for organization: how co-design fosters change in organizations.” 21st International Product Development Management Conference (Thomas Hustad best paper award), Limerick, Ireland, 23. AIMS 2014 Best paper award (association internationale de management stratégique). Dubois, L.-E., Le Masson, P., Weil, B., and Cohendet, P. (2014). “Co-design : de l'organisation au service de l'innovation à l'innovation au service de l'organisation.” AIMS 2014 (prix du meilleur papier), Rennes, France, 23. Marine Agogué, best thesis of the AIMS (international association of strategic management) (P. Le Masson supervisor) (2013) Among the three best papers of Creativity and Innovation Management Journal (2012) Nominated for the Tudor Rickards & Susan Moger Best Paper Award 2011 Reviewer favourite Paper International Conference on Engineering Design (2011). (German) Peter Pribilla Foundation Research Project Prize (2010). **ACADEMIC RESPONSIBILITIES:** Deputy Director of the Centre for Management Science – i3 UMR CNRS 9217 (since 2017) Director of the Centre for Management Science – i3 UMR CNRS 9217 (2013-2017) Co-chair (with Eswaran Subrahmanian, Carnegie Mellon Univ) of the “Design Theory” SIG (Special Interest Group) of the Design Society (since 2011). Chair of the Innovation SIG (Special Interest Group) of the European Academy of Management (2016-2019) Honorary Professor in the University of Leicester - School of Business (from 01 May 2017 to 30 April 2020) Member of the Scientific Committee of MMT-Sonceboz (2018-2022) Board Member of Innovation and Product Development Management Conference (since 2020). Co-chair, with Prof. Keith Goffin, of the IPDMC doctoral workshop (since 2020). Advisory Board Member of the WASP HS Project "the emergence of complex intelligent systems - the future of management" (Sweden, Linköping Univ, Saab Aerospace, since 2020) Co-Chair of the Scientific Committee of IHEIE (High Studies Institute for Innovation & Entrepreneurship) (since 2018) Member of the Scientific Committee of IHEST (High Studies Institute for Science and Technology) (since 2014) Member of the Scientific Committee of Telecom Ecole de Management (since 2015) Editor of the European Management Review (since 2019) Area Editor (Design Theory and Research Methods) of Research in Engineering Design (since 2015) Member of the editorial board of Creativity and Innovation Management (since 2019) Member of the editorial board of Int. Journ. of Design Creativity and Innovation (since 2021) Member of the Committee of the Research Assessment Exercise of KTH university (2021) Organizer of the Design Theory SIG Paris workshops since 2008 (more than 120 participants in 2019, more than 40 institutions, 17 countries) and the Melbourne RMIT symposium of the Design Theory SIG on “Design Theory and Innovation” (Melbourne, RMIT, 2019). Chair of the Tutorial in Design Theory of the Design Theory SIG (2020, 2019, 2018), with Benjamin Cabanes (18 PhD students, 10 international professors) Member of the Management Innovation Lab of SNCF (French Railways) (2015-2017) Co-Organizer (with A. David, Dauphine Univ) of the 2013 International Product Development Management Conference (240 participants). Track Chair at Euram 2016, 2015 and 2014 (Design Science), Euram 2013 (Organizing creativity for innovation) and 2011 (Knowledge Management and Absorptive Capacity), ar R&D Management (2021, 2019). Program Committee member of Design Computing and Cognition 2012, 2014, 2016, of R&D Management 2012, of Design 2012, Design 2014, Design 2016. Co-chair (with Anna Grandori of Euram symposium 2020 on “The Logic of the Possible”. Member of the scientific committee of the International Product Development Management Conference (since 2013) Member of the scientific evaluation committees of ANR “innovation-regulation-governance” (2014), ANR “franco-german” program (2009-2012) and of ANR “creative society” (2011). Guest Editor of the special issue on “Inconnu et dynamiques de l’expertise” in Entreprises et Histoire (2020) (with B. Weil), of the special issue on “Experiments in an Organisational Context” of CERN Ideasquare Journal of Experimental Innovation (with Christiansen, J., Birkinshaw, J., Mäkinen, S.J.) ; Guest Editor of the special issue on “Intelligent Computation in Design and Manufacturing, Interantional Journal of Automation and Technology (with R. Teto, M. Matsumaoto, AMM Sharif Ullah) Guest Editor of the special issue on “Innovation Theory and the (re)foundation of management”, European Management Review (with M. Elmquist and A. Gawer). Guest Editor of the special issue on Design Theory of Research in Engineering Design journal (2013) (With K. Dorst and E. Subrahmanian). Guest Editor of the special issue on Waiting Games of the Technology Analysis and Strategic Management journal (2011) (With D. Robinson and B. Weil). Organization of the SIG innovation at the EURAM Conference 2017, 2018, 2019 (with Vivek Velamuri, Leipzig Univ), 180 papers each year Organization of the Seminar Innovation theory and the (re)foundation of Management 9 nov 2015 (with Maria Elmquist, Annabelle Gawer) Reviewer for Creativity Innovation Management, M@n@gement, Management International, Research in Engineering Design, Journal of Engineering Design,… PhD & Habilitation committees: Out of France: Thesis committee member Politecnico di Milano (Marina Sanasi, 2022) Thesis committee member Univ. of Torino (Rebecca Castagnoli 2021), Opponent at the thesis committee of Alexander Sukhov (Karlstad University, Sweden, 2020), Habilitation Committee of Albrecht Fritzsche, Friedrich Alexander Universität, Erlangen-Nüremberg, Germany (2019); Opponent at the thesis committee of Caroline Ingvarsson (KTH, Sweden, 2019); Associate Prof. Committee in Product Innovation Management (TU Delft, the Netherlands, 2019); Full Prof Committee in Faculty of Industrial Design Engineering (TU Delft, the Netherlands, 2019); In France: thesis committee member in France (Bolifraud 2021, Talas 2020, Fuller 2019, Ostapchuk 2018, Nicolay 2017, Le Fall 2016, Lo 2015); HDR committee member in France (Appio, 2021, Hooge 2019, Ozman 2015). **TEACHING ACTIVITIES: ** Head of the Engineering Design curriculum of Mines ParisTech (engineering students, PhD students, professional, industrial design students): program created in the design research program at MINES ParisTech (with Armand Hatchuel and Benoit Weil), today replicated by several engineering schools, industrial design schools and international universities (Chalmers Sweden, Stanford California, Delft,…). Head (with Armand Hatchuel) of the course “Statistical Decision Theory” (from 2010 to 2020) Head (with Agathe Gilain) of the course “Microeconomics of Design” (Master MTI – MINES ParisTech-Dauphine University PSL) (from 2012-..) Head (with Eric Ballot, Mariam Lafkihi, Maxime Thomas, Benoit Weil) of newly created module ‘Proof of Concept for sustainable industry” (2020-..) Designer (with Benoit Weil) of the courses “Product Design and Innovation” (2001), “Design-Research-Innovation” (2005) and “Generative functions” (2014) at MINES ParisTech. Designer of a new course “Design theory, methods and organization” of PSL-Research University (Innovation-Technology-Institute). Creation of the course Managing the UInknown as a PSL week, in english (since 2021). Co-design, with Eric Ballot, Benoit Weil, Maxime Thomas and Maryam Lafkihi of the new module “POC for a responsible industry” (2020-2021); Co-design with Benoit Weil, Agathe Gilain and Chipten Valibhay of the new module “Research on Generative Processes-design theory” (2020-2021). PhD supervisor of 22 defended PhD thesis: Yacine Felk (2011), Marine Agogué (2012), Ingi Brown (2013), Olga Kokshagina (2014), Pierre-Antoine Arrighi (2014), Louis-Etienne Dubois (2015, in partnership with HEC Montreal), Kenza El Qaoumi (2016), Fabien Jean (2016), Juliette Brun (2017), Laura Le Du (2017), Benjamin Cabanes (2017), Hicham Ezzat (2017), Morgane Benade (Co-Chair with Aachen Technical University RWTH) (2018), Mario Le Glatin (2018), Daniel Carvajal-Perez (2018), Maxime Thomas (2021), Agathe Gilain (2021), Chipten Valibhay (2021), Quentin Plantec (2021), Honorine Harlé (2022), Caroline Jobin (2022), Justine Boudier (2022)- PhD supervisor of 5 theses in progress:, Raphaëlle Barbier, Louise Taupin, Nafissa Jibet, Antoine Bordas, Marion Deshoulière.

Professor at MINES ParisTech –PSL Research University Chair of Design Theory and Methods for Innovation Head of the Engineering Design curriculum of MINES ParisTech (with Benoit Weil) Chairman of the Design Theory SIG of the Design Society (with Eswaran Subrahmanian, Carnegie Mellon University) Member of the French Academy of Technologies Diplomas: Engineer of Mines ParisTech (1996), Doctor in Management Science of Mines ParisTech (2001), Habilitation of East-Paris University (2008) **MAIN RESEARCH INTERESTS: ** Design theory: creative rationality, knowledge model for creation heritage. Related to: decision theory, mathematical models of generativity, generative AI and generative design algorithms, uncertainty and unknownness Design-oriented management. Related to: innovation and technology management, project management in the unknown, managing the design of transitions, generative bureaucracies, generative professions, high-resilience co-design, generative proof-of-concepts Cognition-leadership-HR-education. Related to: fixation, creativity, leadership for defixation, design psychology, education and training Institutions for the unknown: Related to: sustainable, responsible management of transition in and across ecosystems, common threats, architect of the unknown, college of the unknown, design responsibility, design governance, from creative destruction to creative preservation Design in science. Design-based epistemology, generativity in science, double-impact science, governance of design-oriented science, generative sociability of science **AWARDS, PLENARY: ** **Plenary conferences and invited communications** Keynote introductory lecture to the Trailblazers cycle of Robert de Sorbon Fundation (2022), Design theory: between the known and the unknown, the logics of generativity Keynote lecture Digital Makers Summit (2022), Roadmapping in the unknown – design theory and methods to manage transitions and crisis, 150 person, Paris Invited lecture Design Society Chat Room: Le Masson, P., & Subrahmanian, E. (2021). The interplay between design theory and creativity. Design Society chat room: Design Society. Invited lecture at Center for Higher Ambition Leadership Europe (2021): Experimenting with a creative ‘war room’ to face healthcare devices shortages during the Covid19 first wave Invited lecture at Conference des Grandes Ecoles GT SHS (2021): Raisonnement conceptif et interdisciplinarité Plenary lecture at the Conference entrepreneurship as design III (2021): Entrepreneurship in the light of design theory: designing a creation heritage on the edge between the known and the unknown? Invited Lecture London School of Economics (2021), Advances in design theory, impact in other disciplines Invited Lecture GIS UTSH (UTBM, UTC, UTT, UniLasalle (2021), Some elements on design theory and how C-K might contribute to characterize a milieu for design Invited Lecture Conférence des Grandes Ecoles « raisonnement conceptif et interdisciplinarité » (2021) Roundtable Forum Innovation Defense (on TV), Red Team Project, “why is Red Team project relevant for research in management?” (Novembre 2020) Interview Le Masson, P., “La gestion de crise appelle des war rooms créatives et activatrices ” Fenêtre ouverte sur la gestion – Spécial COVID J.-P. Denis, ed., Xerfi Canal. (2020) Plenary conference at the General Assembly Meeting of e-shape project (2020) “How to develop services from Earth Observation data for and with users? Co-design to grow an ecosystem of efficient service designers” (with R. Barbier & B. Weil): (100 person on line). Invited Lecture, Le Masson, P. (2020). “Design at plant level – design theory to go from ‘industry 4.0’ to ‘industry as creation heritage’” Kitami Institute of Technoloy, Japan Invited Lecture, Le Masson, P. (2020). “Design theory and methods to face common threats’” Neoma Business School, France Plenary symposium (with Michael Barzelay, Andrea Bonomi and Xavier Castaner) (2020) Beyond the medical model of Management Schools: Management as a Design Oriented Professional Discipline, EURAM 2020. Plenary symposium (with Anna Grandori) (2020), The logic of the possible, EURAM 2020. Invited Lecture, Le Masson, P., Vourch G. (2020). Design theory and methods to foster innovative, cross-discplinary research – two case study in health sciences ” Universität Bern, creative problem solving in health science seminar series Invited Lecture, Le Masson, P. (2021, 2020, 2019, 2018). “Innovating today – why design theory matters.” Master Class of the Alta Scualo, excellence initiatives by Politecnico di Milano & Politecnico di Torino, Italy Invited Lecture, Le Masson, P. (2019). “La Deep Tech dans l’industrie – financer la conception de technolgoies génériques ” BPI France Invited Lecture, Le Masson, P. (2019). “Innovating tomorrow – design theory and the new scientific foundations of managing the unknown” Melbourne, RMIT Invited plenary conference, Le Masson, P. (2019). “Quels modèles pour une recherche à double impact ? Entre recherche et industrie, penser des couplages sans asservissement.” Séminaire CEA: Modèles et pratiques de couplage entre science et industrie pour favoriser l’impact de la recherche, Saclay, France. Invited Conference, Le Masson, P. (2019). “Design Theory to overcome orphan innovation: a post-decisional paradigm in public policy for quality of life.” JAIST World Conference 2019 Advancing Design Knowledge for the Quality of Life, Ishikawa, Japan, 6-8 March. Invited Lecture, Le Masson, P. (2020, 2019). “Innovating today – design theory and the new scientific foundations of managing the unknown” Executive MBA Dauphine University – PSL Invited Lecture, Le Masson, P. (2019). “Creativity, Innovation and Design Theory – The new scientific foundations for managing in the unknown” Engie University Interview Le Masson, P. (2018) “La théorie de la conception : une nouvelle rationalité pour penser l’inconnu.” Fenêtre ouverte sur la gestion J.-P. Denis, ed., Xerfi Canal. Interview Le Masson, P., and Weil, B. (2018). “Nouvelles logiques de l’inconnu et transformations de la science et de la société.” Fenêtre ouverte sur la gestion J.-P. Denis, ed., Xerfi Canal. Invited Lecture, Le Masson, P. (2018). “Innovating today – why design theory matters.” Master Class of Leicester University, UK. Invited Lecture, Le Masson, P. Weil B. (2018). “Former à être créatif – le Bauhaus à la lumière des théories de la conception” Cercle de l’innovation Paris-Dauphine – France Culture Invited Lecture, Le Masson, P. Weil B. (2018). “La théorie C-K ou comment modéliser la créativité et gérer dans l’inconnu” CRIP-ITES Innovation Summit, Deauville (200 people) Invited Lecture, Le Masson, P. Weil B. (2018). “Introduction à la théorie C-K et aux processus génératifs.” Ecole chercheurs INRA, Lyon 2018 Invited Lecture, Le Masson, P. (2018). “Designing decision in the unknown.” University Leonard de Vinci, Paris. Invited Lecture, Le Masson, P. (2017). “Managing in the unknown: towards a post-decisional paradigm in management.” Chair of Strategic Management and Innovation - PhD education program, ETH Zurich. Invited plenary Le Masson, P. (2017 ). “Project Management and Innovation – building a common “innovative project” to contribute to management science? .” European Academy of Management, Plenary Invited Speaker for the "Project Management Meets Innovation" plenary session at EURAM 2017 Glasgow, UK. Invited conference, Le Masson, P. (2017). “Comment la théorie de la conception éclaire les logiques de l’inconnu ?” IHEST Arc-et-Senans. Invited conference, Le Masson, P. (2017). “Comment explorer collectivement l’inconnu ? Théorie et méthode de conception pour de nouveaux écosystèmes innovants.” Congrès des Entreprises Locales de Distribution Besançon, France. Invited conference, Le Masson, P. (2017) “Why new approaches are needed for innovation - and brainstorming won't help! .” EAGE, Paris, EAGE, 15th June 2017 (200 participants). Invited Lecture, Le Masson, P. (2017). “Innovating today – why design theory matters _.” Innovation and Product Development Workshop - Innovation in a material world, University of Leicester School of Business Invited conference, Le Masson, P. (2017). “Introduction à la théorie C-K et aux méthodes de conception innovante ”, IHEIE, MINES ParisTech - PSL Research University, IHEIE (Institut des Hautes Etudes de l'Innovation et de l'Entrepreneuriat). Paris, Palais du Luxembourg. Invited conference, Le Masson, P. (2016). “La valeur de l’inconnu et les organisations associées - Le cas de l’ITRS.” IHEST (Institut des Hautes Etudes pour la Science et la Technologie). Paris. Invited plenary conference, Le Masson, P. (2016). “Impact as a resource for research - analysing the experience of collaborative research at Mines ParisTech in Management Science.” EFMD Doctoral Programme Programmes Conference (invited plenary speaker), Rotterdam, the Netherlands. Invited plenary conference Le Masson, P. (2016) “Designing new energy systems: beyond decision and optimization, design theory and methods to manage R&D and innovation.” 5th European Energy Forum (invited plenary speaker), Paris, 9-10 May 2016. Invited conference, Le Masson, P. (2016). “Design theory – foundations of a paradigm to support the Management of Innovation and Entrepreneurship.” United Arab Emirates University. Al Ain, UAE. Invited plenary conference, Le Masson P., Subrahmanian E., Reich, Y. (2015), ICED 2015, Milan, Design theory : the foundations of a new paradigm for science and engineering (500 participants) Invited keynote, Le Masson (2015) « Science and Innovation: How Contemporary Design Theory Sheds Light on the Logics of the Unknown and the Generative Processes » 10th European Congress of Chemical Engineering, Nice, France, Invited conference, Le Masson P. (2015), “Design theory and system theory”, Invited lecture, Bristol University. Plenary Speaker Le Masson P. (2015), “Introduction à la théorie et aux méthodes de la conception innovante”, 8èmes rencontres du Végétal, 12 janvier 2015, Angers (200 personnes) Plenary Speaker Kokshagina, O., and Le Masson, P. (2014). “Conception innovante et formation doctorale : les compétences du manager-expert ”, Journée doctorale du Groupe SNCF, 10 décembre 2014. Paris. Plenary Speaker Strategic Seminar MOVEO (100 pers.) “Les nouveaux intermédiaires de l’open innovation” (St Remy les Chevreuses, 11 septembre 2014). Plenary Speaker “Design Semantics SIG conference”, Bari, June 2014 (50 persons) French National Assembly conference: “the new frontiers of innovation”, April 2014. French Academy of Technology plenary: “Facts and issues of Open Innovation”, April 2014 Plenary speaker IDEMi13 (int. Conf. on Integration of Design, Engineering & Management for innovation), Porto, 6th June 2013 (120 participants) **Awards & nomination ** Member of the French Academy of Technologies (since 2022). ‘Mention d’honneur’ at the ANDESE prize 2022 for the thesis of Quentin Plantec (2021) “Couplage science - industrie à double impact : modélisation et tests empiriques,” (thèse), Université PSL - Mines ParisTech, Sciences de Gestion, Paris. 579 p. (supervised by P. Le Masson & B. Weil) Agathe Gilain, 2022 “thesis grand prix” of the French Air and Space Academy (supervisors: P. Le Masson, B. Weil). FNEGE Award for transdisciplinary thesis for Plantec Q. (2021) “Couplage science - industrie à double impact : modélisation et tests empiriques,” (thèse), Université PSL - Mines ParisTech, Sciences de Gestion, Paris. 579 p. (supervised by P. Le Masson & B. Weil) Runner-up Academic Award for Research in Management 2022 FNEGE x SYNTEC Conseil for the paper "Impact of Knowledge Search Practices on the originality of inventions: a study in the oil & gas industry through dynamic patent analysis", Tech. Forecasting and Social Change, 2021, to be published Quentin Plantec, Pascal Le Masson et Benoît Weil Thesis award AIMS 2022 for Plantec, Q. thesis (2021). “Couplage science - industrie à double impact : modélisation et tests empiriques,” (thèse), Université PSL - Mines ParisTech, Sciences de Gestion, Paris. 579 p. (supervised by P. Le Masson & B. Weil) Aramos 2021, best communication award, Jobin, C., Hooge, S., and Le Masson, P. (2021) “La preuve de concept : un levier de régénération ds organisations de santé pour le développement des capacités de conception collective? .” 9ème congrès de l’Association de Recherche Appliquée au Management des Organisations de Santé (Aramos), nov. 2021, Créteil, France, (prix de la meilleure communication Aramos 2021). ICED 2021 reviewers’ favourite award Jobin, C., Hooge, S., et Le Masson, P. (2021). “The logics of double proof in proof of concept: a Design-theory based model of experimentation in the unknown (reviewer’s favourite award).” Proceedings of the Design Society, 1, pp. 3051-3060. Prix académique de la recherche en management Syntec-FNEGE 2021 – catégorie Ré-inventer le management » pour l’article Organiser la création de connaissance pour l'innovation de rupture : Des communautés aux sociétés proto-épistémiques d’experts » Revue Française de Gestion (mars 2020), Cabanes, Le Masson, Weil Mario Le Glatin, 2019 “thesis grand prix” of the French Air and Space Academy (supervisors: P. Le Masson, B. Weil). ICED 2019 reviewers’ favourite award Hatchuel, A., Le Masson, P., Weil, B., and Carvajal-Perez, D. (2019). “Innovative Design Within Tradition - Injecting Topos Structures in C-K Theory to Model Culinary Creation Heritage.” Proceedings of the Design Society: International Conference on Engineering Design, 1, (1), pp. 1543-1552. ICED 2019 reviewers’ favourite award Le Masson, P., El Qaoumi, K., Hatchuel, A., and Weil, B. (2019). “A Law of Functional Expansion - Eliciting the Dynamics of Consumer Goods Innovation with Design Theory.” Proceedings of the Design Society: International Conference on Engineering Design, 1, (1), pp. 1015-1024. Benjamin Cabanes, special mention at the “award of young PhD” of La Fabrique de l’Industrie 2019 (supervisors: P. Le Masson, B. Weil) Daniel Carvajal-Perez, special mention at the “award of young PhD” of La Fabrique de l’Industrie 2019 (supervisors: P. Le Masson, B. Weil) Auditioned by the French National Assembly for the report Hennion, C., and Auconie, S. (2018). “Politique européenne en matière d’innovation de rupture ” Member of the scientific committee of the BPI study “Industry of the future” (2018) Member of the Collegium of “Lille Metropole 2020 World design capitale” (2018) Hicham Ezzat, Special Mention in the category ‘law, economics and management’ of the Best thesis award of PSL (2018) (Supervised by P. Le Masson and B. Weil) Juliette Brun, Special Mention in the category ‘interface science / humanities’ of the Best thesis award of PSL-SHS (2018) (Supervised by P. Le Masson and B. Weil) Benjamin Cabanes, Best thesis award of FNEGE (2018) (Supervised by P. Le Masson and B. Weil) Honorary Professor in the University of Leicester - School of Business (from 01 May 2017 to 30 April 2020) Design 2016, outstanding contribution - Cabanes, B., Hubac, S., Le Masson, P., and Weil, B. (2016). “From FMEA as a problem solving method to a design-oriented process: towards a design perspective of FMEA.” Design 2016, Dubrovnik. ICED 2015 reviewers’ favourite award - Brun, J., Le Masson, P., and Weil, B. (2015) “Analyzing the generative effects of sketches with design theory: sketching to foster knowledge reordering.” International Conference on Engineering Design, Milan, Reviewers'favorite award ICED'15. Louis-Etienne Dubois, finalist of Best thesis award of HEC Montréal (2018). Académie de l’Entrepreneuriat (AIE), Olga Kokshagina nominated for the PhD Dissertation award (2015) IPDM 2014 Tom Hustad Best Paper award Dubois, L.-E., Le Masson, P., Weil, B., and Cohendet, P. (2014). “From organizing for innovation to innovating for organization: how co-design fosters change in organizations.” 21st International Product Development Management Conference (Thomas Hustad best paper award), Limerick, Ireland, 23. AIMS 2014 Best paper award (association internationale de management stratégique). Dubois, L.-E., Le Masson, P., Weil, B., and Cohendet, P. (2014). “Co-design : de l'organisation au service de l'innovation à l'innovation au service de l'organisation.” AIMS 2014 (prix du meilleur papier), Rennes, France, 23. Marine Agogué, best thesis of the AIMS (international association of strategic management) (P. Le Masson supervisor) (2013) Among the three best papers of Creativity and Innovation Management Journal (2012) Nominated for the Tudor Rickards & Susan Moger Best Paper Award 2011 Reviewer favourite Paper International Conference on Engineering Design (2011). (German) Peter Pribilla Foundation Research Project Prize (2010). **ACADEMIC RESPONSIBILITIES:** Deputy Director of the Centre for Management Science – i3 UMR CNRS 9217 (since 2017) Director of the Centre for Management Science – i3 UMR CNRS 9217 (2013-2017) Co-chair (with Eswaran Subrahmanian, Carnegie Mellon Univ) of the “Design Theory” SIG (Special Interest Group) of the Design Society (since 2011). Chair of the Innovation SIG (Special Interest Group) of the European Academy of Management (2016-2019) Honorary Professor in the University of Leicester - School of Business (from 01 May 2017 to 30 April 2020) Member of the Scientific Committee of MMT-Sonceboz (2018-2022) Board Member of Innovation and Product Development Management Conference (since 2020). Co-chair, with Prof. Keith Goffin, of the IPDMC doctoral workshop (since 2020). Advisory Board Member of the WASP HS Project "the emergence of complex intelligent systems - the future of management" (Sweden, Linköping Univ, Saab Aerospace, since 2020) Co-Chair of the Scientific Committee of IHEIE (High Studies Institute for Innovation & Entrepreneurship) (since 2018) Member of the Scientific Committee of IHEST (High Studies Institute for Science and Technology) (since 2014) Member of the Scientific Committee of Telecom Ecole de Management (since 2015) Editor of the European Management Review (since 2019) Area Editor (Design Theory and Research Methods) of Research in Engineering Design (since 2015) Member of the editorial board of Creativity and Innovation Management (since 2019) Member of the editorial board of Int. Journ. of Design Creativity and Innovation (since 2021) Member of the Committee of the Research Assessment Exercise of KTH university (2021) Organizer of the Design Theory SIG Paris workshops since 2008 (more than 120 participants in 2019, more than 40 institutions, 17 countries) and the Melbourne RMIT symposium of the Design Theory SIG on “Design Theory and Innovation” (Melbourne, RMIT, 2019). Chair of the Tutorial in Design Theory of the Design Theory SIG (2020, 2019, 2018), with Benjamin Cabanes (18 PhD students, 10 international professors) Member of the Management Innovation Lab of SNCF (French Railways) (2015-2017) Co-Organizer (with A. David, Dauphine Univ) of the 2013 International Product Development Management Conference (240 participants). Track Chair at Euram 2016, 2015 and 2014 (Design Science), Euram 2013 (Organizing creativity for innovation) and 2011 (Knowledge Management and Absorptive Capacity), ar R&D Management (2021, 2019). Program Committee member of Design Computing and Cognition 2012, 2014, 2016, of R&D Management 2012, of Design 2012, Design 2014, Design 2016. Co-chair (with Anna Grandori of Euram symposium 2020 on “The Logic of the Possible”. Member of the scientific committee of the International Product Development Management Conference (since 2013) Member of the scientific evaluation committees of ANR “innovation-regulation-governance” (2014), ANR “franco-german” program (2009-2012) and of ANR “creative society” (2011). Guest Editor of the special issue on “Inconnu et dynamiques de l’expertise” in Entreprises et Histoire (2020) (with B. Weil), of the special issue on “Experiments in an Organisational Context” of CERN Ideasquare Journal of Experimental Innovation (with Christiansen, J., Birkinshaw, J., Mäkinen, S.J.) ; Guest Editor of the special issue on “Intelligent Computation in Design and Manufacturing, Interantional Journal of Automation and Technology (with R. Teto, M. Matsumaoto, AMM Sharif Ullah) Guest Editor of the special issue on “Innovation Theory and the (re)foundation of management”, European Management Review (with M. Elmquist and A. Gawer). Guest Editor of the special issue on Design Theory of Research in Engineering Design journal (2013) (With K. Dorst and E. Subrahmanian). Guest Editor of the special issue on Waiting Games of the Technology Analysis and Strategic Management journal (2011) (With D. Robinson and B. Weil). Organization of the SIG innovation at the EURAM Conference 2017, 2018, 2019 (with Vivek Velamuri, Leipzig Univ), 180 papers each year Organization of the Seminar Innovation theory and the (re)foundation of Management 9 nov 2015 (with Maria Elmquist, Annabelle Gawer) Reviewer for Creativity Innovation Management, M@n@gement, Management International, Research in Engineering Design, Journal of Engineering Design,… PhD & Habilitation committees: Out of France: Thesis committee member Politecnico di Milano (Marina Sanasi, 2022) Thesis committee member Univ. of Torino (Rebecca Castagnoli 2021), Opponent at the thesis committee of Alexander Sukhov (Karlstad University, Sweden, 2020), Habilitation Committee of Albrecht Fritzsche, Friedrich Alexander Universität, Erlangen-Nüremberg, Germany (2019); Opponent at the thesis committee of Caroline Ingvarsson (KTH, Sweden, 2019); Associate Prof. Committee in Product Innovation Management (TU Delft, the Netherlands, 2019); Full Prof Committee in Faculty of Industrial Design Engineering (TU Delft, the Netherlands, 2019); In France: thesis committee member in France (Bolifraud 2021, Talas 2020, Fuller 2019, Ostapchuk 2018, Nicolay 2017, Le Fall 2016, Lo 2015); HDR committee member in France (Appio, 2021, Hooge 2019, Ozman 2015). **TEACHING ACTIVITIES:** Head of the Engineering Design curriculum of Mines ParisTech (engineering students, PhD students, professional, industrial design students): program created in the design research program at MINES ParisTech (with Armand Hatchuel and Benoit Weil), today replicated by several engineering schools, industrial design schools and international universities (Chalmers Sweden, Stanford California, Delft,…). Head (with Armand Hatchuel) of the course “Statistical Decision Theory” (from 2010 to 2020) Head (with Agathe Gilain) of the course “Microeconomics of Design” (Master MTI – MINES ParisTech-Dauphine University PSL) (from 2012-..) Head (with Eric Ballot, Mariam Lafkihi, Maxime Thomas, Benoit Weil) of newly created module ‘Proof of Concept for sustainable industry” (2020-..) Designer (with Benoit Weil) of the courses “Product Design and Innovation” (2001), “Design-Research-Innovation” (2005) and “Generative functions” (2014) at MINES ParisTech. Designer of a new course “Design theory, methods and organization” of PSL-Research University (Innovation-Technology-Institute). Creation of the course Managing the UInknown as a PSL week, in english (since 2021). Co-design, with Eric Ballot, Benoit Weil, Maxime Thomas and Maryam Lafkihi of the new module “POC for a responsible industry” (2020-2021); Co-design with Benoit Weil, Agathe Gilain and Chipten Valibhay of the new module “Research on Generative Processes-design theory” (2020-2021). PhD supervisor of 22 defended PhD thesis: Yacine Felk (2011), Marine Agogué (2012), Ingi Brown (2013), Olga Kokshagina (2014), Pierre-Antoine Arrighi (2014), Louis-Etienne Dubois (2015, in partnership with HEC Montreal), Kenza El Qaoumi (2016), Fabien Jean (2016), Juliette Brun (2017), Laura Le Du (2017), Benjamin Cabanes (2017), Hicham Ezzat (2017), Morgane Benade (Co-Chair with Aachen Technical University RWTH) (2018), Mario Le Glatin (2018), Daniel Carvajal-Perez (2018), Maxime Thomas (2021), Agathe Gilain (2021), Chipten Valibhay (2021), Quentin Plantec (2021), Honorine Harlé (2022), Caroline Jobin (2022), Justine Boudier (2022)- PhD supervisor of 5 theses in progress:, Raphaëlle Barbier, Louise Taupin, Nafissa Jibet, Antoine Bordas, Marion Deshoulière.